Three surfaces. One studio.

McLeuker · AI fashion workspace

01 Virtual Try-On 02 Fashion Collection 03 Product Campaign

Upload a garment. See it worn.

Pick a model, or your own photo. The fit lands in three seconds — no shoot, no sample, no fitting room.

Fitting000
PassSCAN
Effect 01/ Scrubbed film · HUD telemetry is the playhead tryon-home/sections/HeroSection.tsx

02 — One photo in

Four scenes out, same garment.

Studio — seamless, hard key

Studio

Seamless, hard key

Street — available light

Street

Available light

Editorial — set, styled, graded

Editorial

Set, styled, graded

Product — neutral, e-commerce

Product

Neutral, e-comm

Material — the fabric itself

Material

The cloth, up close

Effect 01·b/ Parallax rail — the rail travels, each frame drifts at its own rate tryon-home/sections/FilmstripSection.tsx

02b — The cast

Or a body your shopper recognises.

Fifty-two models, every one of them a real fitting this platform produced. Pick a cast, or upload your own photo and be the model yourself.

Effect 01·d/ Staggered wall — arrival ordered by distance from the centre public/models · 52 fittings
The garment as a flat-lay Flat-lay · in
The same garment, worn Worn · out

03 — Before / after

The flat-lay and the fit are the same object.

Not two pictures side by side. One slab with a front and a back — turn it over and the garment is on a body. The turn is the argument: nothing was swapped, nothing was re-shot, it is the same thing seen the other way.

Effect 01·c/ One object turning over — real thickness, preserve-3d, 1600px perspective tryon-home/sections/FlipSection.tsx

04 — Fashion Collection

A rack you fly through.

One brief — a theme, a season, one line is enough — and the studio returns a full collection: looks in your aesthetic and shoot style, a campaign film, the palette matched to Pantone, and the sheets a buyer expects.

Effect 02/ Camera fly-through — looks held at real depth, gated on visibility fashion-home/collection-room/CollectionRoom.tsx

04b — The archive

Pick an aesthetic, or write your own.

Four house directions, each a complete point of view on cut, palette and casting — or ignore all four and describe something that does not exist yet.

Quiet luxury

Direction 01

Quiet luxury

Deconstructed

Direction 02

Deconstructed

Techwear

Direction 03

Techwear

Old money

Direction 04

Old money

Effect 02·b/ Four directions, one brief — the aesthetic is an input, not a preset fashion-intro · archive set

05 — What lands in your folder

Six deliverables, one ZIP.

Effect 02·b/ Staggered arrival — every file appears the moment it is ready fashion-intro/zipCards.ts

Product Campaign

Your product, four ad-ready images.

Upload a product photo, paste a store URL, or just describe it — the workspace turns it into social-ready campaign images, on a model or as a styled scene.

Any input

A photo, a store URL, or a sentence.

On model

A real model wears it, not a flat-lay.

Four at once

Four distinct scenes from one run.

In motion

Turn the hero frame into a clip.

Effect 03/ Scatter → converge — thrown across 3D, home in overlapping pairs campaign-home/assemble/Assemble.tsx

06 — In motion

Six campaigns, one product each.

Street · raw

sidewalk, sunset, no set

Skate-park energy at golden hour — four looks, one bodega corner.

Raw UGC · GRWM

“get ready with me”

Vanity bulbs, a phone on a stand, real mess — trust, not ad.

Editorial · macro

every facet, in motion

The light travels across the stone, not the camera.

Cinematic · location

glacier, held breath

Trailer-grade location work, square-native for the feed.

Lifestyle · template

romanticise your life

A train window, tulips on the table, afternoon light doing the work.

Viral hook · billboard

it’s on the building now

Four storeys of couture on a city screen — the duet-bait execution.

Effect 03·b/ Six real shoots — every clip on this page was produced by the platform campaign-home/sections/ReelSection.tsx
Champs-Élysées set
Seine golden hour set
Tuileries set
Louvre dusk set
The product pack shot
Champs-Élysées

07 — The stage

One pack shot, four sets.

The same bag against four Paris backdrops — swing the light rig, keep the product. This is what a template is: same product, same afternoon, directions that share nothing but the thing you are selling.

Effect 03·c/ Turntable stage — the set rotates under a fixed product campaign-home/stage/StageSection.tsx

08 — The set library

Eighteen directions, one product.

Pick a world and the run adopts its lighting, casting and grade. Every tile is real output from this platform, not a mood reference.

Effect 03·d/ The library — a world is an input the run adopts wholesale public/campaign-categories
Built as one loop.

One rAF · one publish · every section subscribes

Surfaces

  • Virtual Try-On
  • Fashion Collection
  • Product Campaign

Techniques

  • Scrubbed film + HUD
  • Parallax rail
  • CSS 3D flip & fly-through
  • Scatter → converge

Discipline

  • One scroll loop, N subscribers
  • DOM writes, never state
  • Assembled is the resting state
  • Reduced motion respected
0:00 / 2:50 OpeningTitle

McLeuker — Showreel

Virtual Try-On · Fashion Collection · Product Campaign

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