Products · Brand Omniscan
Competitors, ethical suppliers, sale channels, distributors, market entry, sustainability, eco-design and the regulations that actually reach it - each scan run against the live web from nothing more than a name or a URL, kept, and downloadable whole.
How a scan runs
An audit used to start with the same five questions asked seven times - market, category, region, price tier - before anything ran. The profile pass answers them from the brand itself, so what is left for you is the part only you know: which question you are asking about it.
A name or a website is the whole input. Where the brand sells, what it makes, which region it is based in and what tier it prices at are resolved first and shown to you, rather than asked of you.
Each scan is its own question with its own result, so you run the one you need rather than paying for all of them. The cost line tells you how many web searches it fires before you press anything.
Every axis opens on what the profile resolved. Override one - Germany rather than the EU, GOTS rather than every standard - and that scan runs on your answer. Leave it and nothing has to be set.
Results are saved against the brand and re-open later exactly as they ran. Download one scan's rows, or the whole audit as a document, as JSON, or as one spreadsheet per dimension.
Nothing runs until you choose a scan, and it says how many searches it takes first.
The scans
These are the scans the studio runs, read from the same registry its catalog renders. Each one says what it returns and how many live web searches it takes to return it.
Who else is out there, and the routes to the buyer.
The brand read inside-out - its channels, strategy and collaborations - then who it sits against, at what price, and where the whitespace is.
DTC, wholesale, marketplace, retail and pop-up scored for revenue potential, brand fit, entry cost and time to market.
Distributors, showrooms and agents matched to your positioning, with the trade shows and timing to approach them.
Who could make it, and at what risk.
Suppliers by region, certification and tier, with a forced-labour risk read on each - the discovery pass that feeds the Supplier Map.
One named brand, read from several angles.
Readiness for one market - brand snapshot, the comparable brands already there, the whitespace, the barriers and a SWOT with a risk matrix.
Eight-pillar maturity read - traceability, certifications, greenwashing risk, ESG reporting, carbon, labour, circularity and communications, each scored with its regulatory exposure.
Eight-pillar product read - materials, longevity, disassembly, end-of-life, DPP readiness, packaging, care impact and regulatory alignment, with a dated regulatory timeline.
Every regulation that actually reaches this brand, split by who carries it - the brand, the supplier, or both - with the evidence each obligation needs and what it costs to miss.
Twelve months in four quarters, sequenced against real buying seasons and regulatory deadlines - built from what your own scans found, not from a template.
Who runs a scan
Nobody wants an audit for its own sake. It is the thing standing between a decision and the meeting where somebody asks what it was based on.
Before a repositioning, the question is who the brand is actually sitting against at its price, and where nobody is standing yet. A competitor read with prices and sustainability stances side by side answers that without a month of desk research.
Regulation lands on a brand and its suppliers differently, and a register that does not say which party carries an obligation cannot be acted on. The compliance audit splits them, with the evidence each one needs and what it costs to miss.
Entering a market is a set of smaller questions: which comparable brands are already there, which channels pay back, which showrooms and agents to approach and when. Running those as separate scans keeps each answer sourced and each one re-openable.
A supplier pitching a brand and a brand vetting its suppliers need the same picture from opposite ends. The supplier scan reads certifications, tier and forced-labour risk by region, and hands its discoveries to the Supplier Map to be filtered.
Get started
Start from a brand you own, one you compete with, or one you are about to supply.
Keep exploring
Where the ethical-supplier scan's discoveries go to be filtered and shortlisted.
A cited long-form report when one dimension needs a whole document.
The spec that goes to the factory once the supplier is chosen.
Qualify a supplier before you commit.
Stand up any claim the house makes about itself.
The regulation and disclosure signal behind the scans.